"Gabriel Secătuit" in a golden tracksuit: Liviu Alexa dynamited the canons of the Cluj Art Museum

by Gelu Florea

In an art world that often takes itself too seriously, journalist Liviu Alexa decided to enter the scene not with bows, but with a visual "statement" that will remain in the memory of Cluj. The opening of his first solo exhibition at the Art Museum was not just a presentation of canvases, but a show of personal marketing and raw honesty.

An "outfit" with a message: The golden tracksuit as an extension of the canvas

The most talked about appearance of the evening was, without no doubt, the outfit of the debutant artist. In a symbolic marketing move, Alexa chose to wear a gold tracksuit, explaining that the choice was not a random one, but a "compliment" brought to the central work of the exhibition: "Gabriel secătuit".

"I think I am the only debutant artist in the history of Romanian art who came in a tracksuit at the opening of the personal exhibition. But my outfit had a meaning," he declared, pointing out the connection between the external brilliance of the clothes and the internal exhaustion captured on the exhibition poster. maximum

The success of the audience was commensurate with the controversies that the journalist usually stirs up. About 400 participants filled the halls of the museum, turning a cultural event into a show of support that left the author "excited to the max".

Behind the image of "enfant terrible", Alexa let the vulnerability of the budding artist be seen, thanking those who made it possible "flight":

• Lucian Năstasă-Kovács, for the confidence to open the doors of the museum to him.

• Dan Octavian Breaz, for “putting on the page” his visions.

• Ioan Sbârciu, the mentor and teacher who gave him the security necessary to debut on simese.

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"No, he's happy"

Beyond the marketing, colors and "haurium", the conclusion of the evening was a simple and human one. Surrounded by a family that "overwhelmed him with love" and friends who responded to the invitation with smiles and hugs, Liviu Alexa summed up his state in the purest Transylvanian style: "No, he is happy."

The exhibition remains a reference point in the Cluj cultural landscape of the year, proving that modern art does not only need brushes, but also the courage to be yourself, even in a golden tracksuit in the cold halls of a baroque palace.